“Clip This Coupon” — Hoffmann-Hayman three-brand 5¢ coupon ad, San Antonio Light, 14 February 1930

Half-column Hoffmann-Hayman display ad from the San Antonio Light of Friday, 14 February 1930, promoting three of the firm’s coffees side-by-side: H and H Blend Coffee, Sam Houston Coffee, and Menger Brand Finest Peaberry Coffee. A giant looping arrow points down at a printed 5¢ Advertising Coupon redeemable at any grocer “Today or Saturday” — expiring at midnight February 15th, 1930. The headline slogan “We roast it, others praise it” runs across the top; the “It’s Roasted Better in San Antonio” diamond sits at the lower middle.
This is the clearest pre-Crystalvac (1932) primary-source snapshot of Hoffmann-Hayman’s then-current three-brand portfolio and in-can premium mechanic: cash coupons inside H and H and Menger Brand cans; packed glassware (water glasses, imported cups and saucers) inside Sam Houston Coffee cans. The in-can / coupon-redemption model is already mature decades before the 1961 Master Chef appreciation-certificate / trading-stamp program (HH-CLIP-1961-0005 through HH-CLIP-1961-0007).
Transcription
“We roast it, others praise it”
CLIP THIS COUPON
Try any of these 3 famous Coffees At a Saving… Today or Saturday!
Coupons
REDEEMABLE AT ANY GROCER
to apply on purchase of
H and H Blend COFFEE
Sam Houston COFFEE
MENGER BRAND Finest Peaberry COFFEE
These Premiums and Cash Coupons are packed in each can of these famous COFFEES…
IT’S ROASTED Better IN SANANTONIO
This special offer is made so that you may try these famous coffees and see for yourself that they are roasted fresher and better in San Antonio. Clip the coupon and try one of these coffees TODAY!
In H and H Blend Coffee
Packed in each 1-lb. can of H and H Coffee is a Cash Coupon good for 2c. In each 3-lb. can there is a Cash Coupon good for 6c. These Coupons will be redeemed by your grocer.
IN SAM HOUSTON COFFEE
Packed in each 1-lb. can of Sam Houston Coffee is a beautiful water glass. In each 3-lb. can there is an imported cup and saucer.
IN MENGER BRAND COFFEE
Packed in each 1-lb. can of Menger Coffee is a Coupon good for dishes and other valuable premiums. With each large package of Menger Coffee you get Oatmeal Bowl, Pie Plate or Fruit Dish, in addition to 3 Coupons to apply on additional dishes in set.
YOU GET these PREMIUMS and CASH COUPONS IN ADDITION TO THE SPECIAL ADVERTISING COUPON at right.
CUT OUT ON DOTTED LINE
VALUE 5¢ ADVERTISING COUPON VALUE 5¢ This Coupon will be accepted by any Grocer at its face value of Five (5) Cents to be applied on the purchase of one can of H and H Blend Coffee, Sam Houston Coffee or Menger Brand Coffee.
NOTE TO GROCER: We will redeem this Coupon from you for 5c in Cash. Only ONE Coupon accepted on each can of above Coffees.
HOFFMANN-HAYMAN COFFEE CO. San Antonio, Texas
NOT GOOD AFTER MIDNIGHT FEBRUARY 15th, 1930
Source
- “Clip This Coupon — Try any of these 3 famous Coffees,” Hoffmann-Hayman Coffee Co. display ad, San Antonio Light (San Antonio, Tex.), Friday, 14 February 1930, p. 32.
- Digital clip: Newspapers.com image 1258738572 (accessed 20 May 2026).
- Archived PDF: /assets/pdfs/1930-02-14-san-antonio-light-clip-this-coupon-three-famous-coffees.pdf.
- Gallery: Newspaper Clippings (
HH-CLIP-1930-0008).