Master Chef Tea Bags 48-count, 35¢ — H. L. Green grocery ad, San Antonio Express-News, 18 January 1968

H. L. Green Grocery & Meat Dept. (301 Alamo Plaza, San Antonio) weekly-specials display ad from the San Antonio Express-News of Thursday, 18 January 1968 featuring TEA BAGS — MASTER CHEF — 48-COUNT PKG. — 35¢ as one of three big-type loss-leader lines. Corroborates the 22 December 1966 SA Light “Master Chef Color Provides Key” announcement which described Master Chef Tea as a sister product to Master Chef Coffee in “new decorator packages.” Two-year arc: late-1966 launch through early-1968 grocery distribution.
H. L. Green was a national five-and-dime chain — having an in-store grocery dept at 301 Alamo Plaza adjacent to the Alamo. Useful San Antonio retail-history datapoint. The other lines in the ad (Geyer’s Mellorine, Pream Coffee Lightener) round out the typical late-1960s convenience grocery basket.
Transcription
H. L. GREEN
GROCERY & MEAT DEPT.
301 ALAMO PLAZA
SPECIALS JAN. 18, 19, 20, 22 QUANTITY RIGHTS RESERVED
TEA BAGS MASTER CHEF, 48-COUNT PKG. 35¢ MELLORINE GEYER’S SQUARE CTN., ½ GAL. 29¢ PREAM COFFEE LIGHTENER, 14-OZ. JAR 65¢
Source
- H. L. Green Grocery & Meat Dept. (301 Alamo Plaza) weekly-specials display ad, San Antonio Express-News (San Antonio, Tex.), Thursday, 18 January 1968, p. 4.
- Digital clip: Newspapers.com (accessed 20 May 2026).
- Archived PDF: /assets/pdfs/1968-01-18-san-antonio-express-news-h-l-green-master-chef-tea-bags.pdf.
- Gallery: Newspaper Clippings (
HH-CLIP-1968-0001).